Hello, I am Tomo, the guide of Nordic Walking Hub. I answer people who walk with poles: how long the poles, which shoes, where to walk. And when they ask about something you sell, I will gladly show them the way to you. Let me show you how partnership works here.
Whoever supports us, we support in return. Your advertising pays for running the portal, and I make sure that people who walk with poles find you at the moment they need you.
How they find you: they ask me
A visitor asks: “Which socks for a longer walk?” I answer from our articles and add, below my answer, a clearly labelled box, “Advertisement · From our partners”, with your socks and a link straight to your shop.
I walk through your shop myself. All I need is its address, and every hour I learn a little more of what you offer. I know new products within a few days, and sold-out ones disappear.
I show you only when your products relate to the question. That is why people click on you when they are really looking. Partners take fair turns with me and I rate no one.
Which socks for a longer walk?
Advertisement · From our partners
- Merino walking socks · Your brand
- Cushioned performance socks · Another partner
Who asks me
Most often a woman around 55: educated, living in a city, her children grown up, finally with time for herself. She walks for health, a good feeling and company, not for performance. She buys thoughtfully and likes to ask before she buys.
I speak English, German and Czech. I show your offer only in the languages you choose.
Why it works
Trust
Our ratings are not for sale. People know it, so they also trust what they see around them. Your ad stands next to content people believe.
At the right moment
People overlook banners. They read the answer to their own question in full. Your offer arrives exactly when they are thinking about it.
Three markets at once
The English-reading world, the German-speaking countries and Czechia and Slovakia in one campaign.
Honest measurement
We count a view only when at least half of the ad is visible. We do not count bots. You see views and clicks, including those from my answers, in your report.
What else we do for you
We prepare your advertising
We design banners and cards in the right sizes and translate your copy into Czech, English and German so that it sounds natural. All we need is your logo and a link.
We tell you what people look for
Every month you get views and clicks, plus what people ask me about in your field. No names, only topics. You see demand before your competitors do.
We will gladly test your products over the long run
We really do walk a lot: our poles have almost 10,000 kilometres behind them, and our shoes carried us 2,000 to 5,000 kilometres before they fell apart. Send us socks, a jacket or poles and we will walk in them for months, not an hour. We write honestly about what worked and what did not, and every test says that the product came from you. You do not approve the text before it is published, and that is exactly why readers trust it.
Spaces across the site
A banner at the top of every page (728 × 90 px), a card on the front page, below articles and next to lists (1200 × 628 px), and side areas on wide screens.
Events and walks
We will gladly present you at the portal's group walks and events, for example as the partner of a walk or a prize donor. Always labelled as a partnership.
Founding partners
Our first ten partners become founding partners. Their contribution also funds the development of the website and apps:
- your name and logo permanently on our Founding partners page, with our thanks (the page is marked as a partner page, not editorial),
- a one-year advertising package across the site and in Tomo's box, the first two weeks free,
- priority on your placement in the following years and a yearly report on what your contributions have built.
More about founding partners →
How to start
- Write to us at [email protected]; a link to your shop is enough.
- Within three days we send a draft ad, current traffic figures and the price. Meanwhile I walk through your products.
- If you like the draft, we run two weeks free. Then you decide.
What we will never do
- We do not sell ratings. Only those who really support Nordic Walking get a better rating from us, and that applies to your competitors too. So your ad will never sit next to a paid-for review.
- I will not praise or recommend you in my answers. My answer comes only from our articles; your offer stands apart and labelled. That is exactly why people trust me.
- Neither free products nor money buy a better rating. We do not write reviews to order.
- We will never say “pay, or we will criticise you”.
Let's talk
Write to us at [email protected]. We will reply within three days with a draft ad, traffic figures and the price.
Nordic Walking Hub Team
